What it means in 2017 to be an "Instagram Model"

Comment

What it means in 2017 to be an "Instagram Model"

Hello dolls, 

Welcome to the more personal section of my blog, the diary! Today's post isn't going to be as deep and secretive as some of the diary posts I plan on sharing in the future, but it's definitely something that I personally deal with. The confusion of what it means to be an "Instagram Girl" or a "Social Influencer", whatever you want to call it. Gone are the days of people hating on entrepreneurial women and girls like us (or men/boys), as it is becoming more accepted because its getting understood now. 

When I lived in LA, everyone knew, respected and understood what it meant to be an Instagram girl. Coming back home to Vancouver however, it's the same as I left it in 2015, a city with potential but a very amateur fashion and modelling community. People in LA know that an Instagram collaboration meant money being paid for a post/tag on the page. The company may have a contract or standards of what type of photo they want, an idea of what they want you to mention in your caption. These companies always reach out the Instagram girl, usually because they have a large following of a similar market or audience they want to target. They also reach out because they love the niche of the Instagram girls' page, and it matches their brand, so they can trust that the Instagram girl will provide a photo with the same colours, lighting and filters. Most girls Instagram girls won't collaborate with brands or services that don't match their lifestyle or the niche of their page. 

There are only a few types of posts that are still considered a "collaboration" but I won't take money, because usually that would mean it's a local service that I want/would pay for if it wasn't free. For example, getting botox/fillers/laser at the Vanity Lab, or getting my blonde roots/hair maintenance from Alana at Suki's in Kitsilano, or getting a blow-out from VAMP Dry bar in Yaletown. Pretty much any other business in the same area would probably be willing to collaborate too, so you know I'm going to the best of the best :) These types of things are different because it requires someone's time. I like to stay loyal to these kinds of collaborations and am very thankful for them!

For the companies that reach out for paid posts, they aren't just paying someone to slap a photo on their page for money. It's not that simple. They are paying for a model (you), a photographer (you/your responsibilty), then to edit the photo (you), a hair/makeup artist (you), a stylist (you especially if its a clothing collab), and exposure for sales (your followers). So being an Instagram girl is all those jobs into one. Also, we are our own "agent" since we negotiate all the deals via DM or email, which I used to do but it became overwhelming so I've now hired a manager to handle all the emails and sift through them. He also helps me with anything PR related as well- interviews/articles etc. The old school (or current real fashion modelling) ways of doing this would be to hire all those things, then put it into a magazine or wherever to gain the exposure. I find a some companies get confused by the two, and think the Instagram girl is going to be okay with showing up to a shoot and having no control. If it's going on my page, I need all the control, as I am the artist and the creator of my niche. I can show up to a shoot and let the makeup artist, photographer, stylist and all that do their job if it's for something else, but I can't guarantee it's going to fit my page as well. Some people get so offended by this/don't seem to understand it. It's two totally separate things. 

There are different kinds of Instagram girls or boys, the glam gods and the fitness gurus, cooking pages and meme pages. The bottom line is you need to post things people want to see. No one cares about your BS if it doesn't look cute. Or is educational, or whatever your niche of your target audience/market is. The world of Instagram is cool like that, there is a place for everyone! There is so much talent out there, and it's so awesome we can connect via social media. I'm very thankful I can share what I love and be creative, while making a living. Anyways, I hope you enjoyed reading this, if you aren't already please follow me on my Instagram page here. :) 

Love, Sophia XOXO  

IMG_1487.jpg
IMG_1486.jpg

Comment

How Meditation Saved My Life

17 Comments

How Meditation Saved My Life

Hey loves! 

For my first diary entry, I wanted to share some positivity in which I've recently discovered and finally found a way to be happy; Meditation.

A little backdrop as to where this newfound hobby of mine originated from, basically all has to do with the mental health struggles I was facing this past year. You don't necessarily need to put a label on yourself forever if you're currently experiencing similar thoughts of anxiety or negative self talk, and you can definitely be proactive in retraining your brain, but it does require a lot of work. Mental health should be taken very serious in terms of recovery when it's an issue, just like we take our physical wounds serious. 

Meditation is one of those things I kept saying I would get into for years and years, but was somehow "too lazy" to do it. It actually requires work having to teach your brain to shut the fuck up at times. We don't realize how much stimulation we're surrounded by in today's age, and we really need to get back to basics and learn how to just "be". Constantly worrying and overthinking about stuff is a complete waste of life. I was having trouble in my acting class for a while, because I was all in my head, overthinking and not present in the moment. Since meditation, I've been way more relaxed on camera because I'm 100% dedicated to the character and the scene; I realized that Acting isn't acting, it's being. 

Another bonus meditation has given me, is the ability to listen to my body. I love to smoke weed, but for a while when I was really depressed I was smoking way too much. Along with all the stuff I was going through this past year, it started to affect not only my mental health but my physical health. The anxiety was so bad at times I felt like my heart was going to explode, and there was so much tension in my body. Once I started balancing everything mentally with the meditation, I began to workout again, which was a passion of mine that I totally forgot about in the mess of my depression. I forgot how many hobbies and talents I have, because I was so busy punishing myself for being a "failure". Theres a reason I named this section of my blog my Diary.... I want to open up in hopes that you may not feel alone if you are struggling as well. 

Out of the many benefits of meditation, I think the biggest gift it has given me is peace of mind. I am genuinely happy with where I am in life, and I finally believe in myself again. I'm not trying to preach or tell you what to do, but I truly hope each and everyone of you finds happiness like I have. You may be lucky and find someone to love you, but ultimately all we have is ourselves, and of course family at times. My point is that it's up to us to protect and love ourselves, just like when we were little our moms took care of us. We have to monitor our thoughts, habits and relationships because we are what we feed ourselves. Energy never dies and we are made up of energy. Like attracts like. Go out there and get what you want in life! 

Love, Sophia xoxo

 

17 Comments